**What are the primary roles and responsibilities of a public relations consultant?
2. **How does a public relations consultant measure the success and effectiveness of their PR campaigns?
3. **What skills and qualifications are essential for someone aspiring to become a successful public relations consultant?
4. **How can a public relations consultant help a company navigate a crisis or manage negative publicity?
5. **What are the common challenges faced by public relations consultants, and how do they typically address these issues?